Bob Vaillancourt

Bob is a member of the SaaS Growth & Marketing Operations team at Opfocus. He has over a decade of experience with salesforce, starting originally as an OEM partner developing managed packaged solutions for the App Exchange and later transitioning to Sales and Service Cloud, specifically focused on org migrations. As SaaS businesses continue to grow through rollups, mergers, or other acquisitions, companies face the challenge of consolidating multiple environments into one.  Working with clients, we’ve been able to align business goals and a road map, creating a consolidated GTM strategy for their future state.

As someone who started on the ISV side of Salesforce, his passion still lies with the Salesforce App Exchange and the ability to use the platform as a whole. There are many solutions that leverage Force.com as the infrastructure for their niche market by leveraging custom objects and standard objects to fill a solution gap in their industry. Additionally, there are many solutions developed on the App Exchange that fulfills development or configuration needs for clients that can be simply installed onto existing orgs.