Discern can help Marketing, Sales, RevOps, and Finance leaders in the following ways:
- Operational KPIs: Calculate and monitor hundreds of business and financial KPIs from a single control plane.
- Sales Intelligence: Optimize sales performance with forecasting, coaching, and pipeline planning and capacity planning tools.
- Customer Intelligence: Automatically track ARR by customer, analyze customer health, and monitor account expirations/renewals.
- Marketing Intelligence: Lower mCAC with cohorted and non-cohorted marketing performance and trend analytics.
How to determine if Discern is a good fit for you:
- It’s a pain to calculate and monitor all sales, marketing, customer success, and financial KPIs in a single place.
- Your CRM is not providing all of the milestone pipeline data to stay on top of deal and rep activity.
- Your Customer Success and Renewals teams are “flying blind” and unable to proactively manage at-risk accounts.
- It’s difficult to track the progression of leads to customers and ultimately demonstrate marketing’s impact on new bookings.
About OpFocus and Discern:
OpFocus helps you make Salesforce your
single source of truth so you can make data-driven decisions and scale ARR sustainably.
Discern is leading the future of data analytics and business intelligence. Discern empowers B2B companies to make smarter business decisions, faster.