Discern can help Marketing, Sales, RevOps, and Finance leaders in the following ways:

• Operational KPIs: Calculate and monitor hundreds of business and financial KPIs from a single control plane.
• Sales Intelligence: Optimize sales performance with forecasting, coaching, and pipeline planning and capacity planning tools.
• Customer Intelligence: Automatically track ARR by customer, analyze customer health, and monitor account expirations/renewals.
• Marketing Intelligence: Lower mCAC with cohorted and non-cohorted marketing performance and trend analytics.

How to determine if Discern is a good fit for you:

1. It’s a pain to calculate and monitor all sales, marketing, customer success, and financial KPIs in a single place.
2. Your CRM is not providing all of the milestone pipeline data to stay on top of deal and rep activity.
3. Your Customer Success and Renewals teams are “flying blind” and unable to proactively manage at-risk accounts.
4. It’s difficult to track the progression of leads to customers and ultimately demonstrate marketing’s impact on new bookings.

OpFocus helps you make Salesforce your
single source of truth so you can make data-driven decisions and scale ARR sustainably.

Discern is leading the future of data analytics and business intelligence. Discern empowers B2B companies to make smarter business decisions, faster.