Shay Friberg

Shay Friberg, Director of Consulting Services

Director of Consulting Services

As Director of Consulting Services, Shay is responsible for overseeing the success of Salesforce projects at OpFocus. She manages a portfolio of her own client engagements and supports a team of project managers and configuration experts. Shay is heavily involved in determining project assignments/staffing, and works with the Delivery Leadership team to ensure smooth project delivery operations.

Shay also runs the OpFocus Center of Excellence, defining OpFocus project standards and empowering consultants with OpFocus’ methodology of designing and implementing sound Salesforce solutions.

Shay’s Salesforce certifications include: Administrator, Sales Cloud Consultant, and Community Cloud Consultant. She holds a bachelor’s degree from Tufts University and a Master’s Degree from Harvard University. 

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